Rilla Pricing Guide for 2025
How much does Rilla really cost? Get the complete breakdown and compare with more affordable alternatives.
Rilla is a field sales coaching platform that uses AI to analyze in-person sales conversations. While Rilla offers some valuable features, many home service businesses are surprised by the high cost and are looking for more affordable alternatives with better value.
How Much Does Rilla Cost?
Rilla's pricing is not publicly available on their website, requiring potential customers to contact their sales team. However, based on information from current and former customers, Rilla's pricing structure typically follows this model:
Rilla Pricing Structure
- $
Base Subscription Cost
Starts at $4,000+ per user per year with required annual contracts
- $
Implementation Fee
One-time setup fee of $1,500-$5,000 depending on company size
- $
Minimum Commitment
Typically requires a minimum of 5 user licenses
- $
Contract Length
Requires annual contracts with limited flexibility
This means a typical 10-person home service business would pay approximately $40,000+ per year for Rilla, plus implementation fees.
What's Included in Rilla's Pricing?
Based on customer feedback, Rilla's subscription typically includes:
What's Included
- Field sales coaching for in-home presentations
- AI analysis of sales presentations
- Basic scoring and feedback system
- Simple scorecard customization
- Basic integration with some CRMs
- Mobile app for field teams
What's NOT Included
- Call center coaching capabilities - Missing a huge revenue opportunity
- Real-time AI coaching - No live guidance during sales calls
- AI Agents - No AI assistance to help win opportunities in real-time
- Complete CRM integration - Limited sync capabilities
- Advanced customization options - Basic scorecard setup only
- Offline mode for low data environments
- Industry-specific features for home services
- Flexible pricing or month-to-month options
- Fast AI processing for immediate feedback
Better Value Alternative: Craft AI
30-50% BETTER VALUECraft AI provides a significantly more valuable alternative to Rilla with revolutionary features that Rilla simply doesn't offer. Most businesses save switching to Craft, while gaining game-changing capabilities like real-time AI coaching for field and call center and AI agents that help you win every opporunity.
Why Craft AI Delivers Much Better Value:
- Real-time AI coaching: Live guidance during sales calls - something Rilla can't provide
- AI Agents: AI assistance that helps you win opportunities in real-time and work alongside you to win open estimates
- Complete coaching coverage: Both call center AND field sales coaching included
- 30-50% lower cost: Significantly less expensive than Rilla with more features
- No minimum user requirement: Scale as needed, unlike Rilla's 5-user minimum
- Flexible contract options: Monthly plans available vs. Rilla's annual lock-in
- Complete CRM integration: Works seamlessly with your existing systems
- Home services focus: Built specifically for your industry, not generic
- Superior ROI: More coaching coverage at a fraction of the price
🚀 Game-Changing Features Rilla Doesn't Have:
Real-time AI: Get live coaching suggestions during active sales calls
AI Agents: AI assistants that help you close more deals and win open estimates
Instant feedback: Immediate insights, not delayed analysis
Wilson
Heating, Cooling, Plumbing & Electrical
"We've used other tools before — techs didn't use them, and we even had a few quit. Craft's real-time AI flipped the script.Techs are hyped. And before we could finish onboarding one team, the others were already asking to go next."
Paul Gryniuk
VP of Sales, Wilson
Why Rilla Falls Short for Home Service Companies
While Rilla does offer basic AI-powered field sales coaching, many businesses find the high cost impossible to justify when they're missing critical capabilities:
- No real-time coaching: Rilla only provides post-call analysis, missing live sales opportunities
- No AI agents: No AI assistance to help you actively win more deals
- Limited scope: Field sales only - you're missing call center revenue opportunities
- Generic platform: Not built specifically for home services industry needs
- Expensive with minimums: High cost with 5-user minimum and annual contracts
- Basic CRM integration: Limited sync capabilities compared to complete integration
Most home service businesses find dramatically better value and ROI with alternatives like Craft AI, which offers revolutionary real-time capabilities and AI agents at a significantly lower price point.
What Previous Rilla Customers Say
Wilson switched from Rilla to Craft AI and saw immediate results
Wilson
Heating, Cooling, Plumbing & Electrical
"We've used other tools before — techs didn't use them, and we even had a few quit. Craft's real-time AI flipped the script.Techs are hyped. And before we could finish onboarding one team, the others were already asking to go next."
Paul Gryniuk
VP of Sales, Wilson
Ready to Get Better Value Than Rilla?
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Conclusion: Finding the Right Value
When evaluating sales coaching platforms like Rilla, it's important to consider both the cost and the complete value the platform provides. While Rilla offers some useful features, many home service companies find the high price tag difficult to justify given the limitations.
Craft AI offers a compelling alternative with both call center and field sales coaching, complete CRM integration, better customization, and home services focus - all at a significantly lower price point.
To get specific pricing information and see how much you could save compared to Rilla, schedule a demo with our team today.