Painting companies
win more with Craft

AI agents for your contact center, sales team, follow up and full customer lifecycle.

Book a Demo

+20%

Close rate

+7%

Set rate

+17%

Net sales per lead issued

−22%

Recruiting & training costs

Trusted by leading home service companies

Sales

Win more painting jobs in the home

Every in-home painting appointment is recorded and scored against your own process, every step linked to the moment it happened, visible without a ride-along.

Appointment · 1481 Maple Ct

90/100
Walk-through & prep explanation94
Color consultation88
Quality & warranty presentation97
Quote presentation82

Missed step linked to 41:12 in the recording

Contact Center

Answer every lead. Book every appointment.

AI agents answer every painting lead, including nights, weekends, and overflow, qualify the caller, and book directly into your calendar.

Answered & booked

Last 24 hours
7:02 AMExterior repaint estimateBooked 11 AM
12:38 PMInterior, 4 roomsBooked Wed
6:27 PMCabinet refinishing quoteRouted to rep
9:33 PMHOA color consultationBooked Sat 9 AM

Leadership & Operations

See your whole revenue engine

A heat map of your whole painting sales floor: who skips which step, which steps move close rate, and where coaching time should go.

Process adherence by rep

Step 1Step 2Step 3Step 4J. AlvarezM. ChenS. BrooksT. NguyenR. Patel

Steps: Walk-through & prep explanation · Color consultation · Quality & warranty presentation · Quote presentation

FAQs

How does Craft work for painting companies?

Craft records every in-home estimate automatically, coaches estimators on value presentation and objection handling in real-time, and gives managers visibility into every customer interaction without riding along.

Can Craft help us beat cheaper competitors?

Yes. Craft provides real-time coaching on value framing, prep quality, paint brands, warranty coverage, crew experience, so your reps sell on value rather than matching low prices.

Does Craft work for both residential and commercial painting?

Yes. You can create separate scorecards and coaching workflows for residential estimates, commercial bids, and specialty work like cabinet refinishing.

How quickly can our painting team get started?

Most painting companies are up and running within 24 hours. Estimators download the mobile app and recordings start automatically at each appointment.

What results do painting companies see?

Painting companies typically see 15-30% close rate improvements on in-home estimates and significantly faster ramp time for new estimators within the first 60-90 days.

Can Craft answer painting calls and book appointments after hours?

Yes. Craft's AI voice and text agents answer painting leads 24/7, including nights, weekends, and overflow. They qualify the caller, book directly into your CRM or field service software, and hand off to a human with full context when needed.

Does Craft coach contact center CSRs at painting companies?

Yes. Craft scores 100% of your contact center's calls against your booking process, flags missed bookings and compliance gaps, and gives CSRs real-time guidance during the call, so more painting leads become booked appointments.

How fast does Craft respond to new painting leads?

Within moments of interest, 24/7. Craft's AI text and voice agents reply to form fills, missed calls, and web leads immediately, qualify the customer, and book the appointment before the lead moves on to a competitor.

Can Craft follow up on unsold painting estimates?

Yes. Craft turns unsold estimates into closed deals: it uses the actual in-home conversation to run personalized follow-up by text, email, and outbound AI voice, scores every open estimate, and briefs your inside sales team on objections and pricing history before they call back.

Win painting jobs on experience, not price

See how Craft answers every lead, coaches every conversation, and follows up on every estimate.