Pool Service teams using Craft

Pool service companies
win more with Craft

AI agents for your contact center, sales team, follow up and full customer lifecycle.

Book a Demo

+20%

Close rate

+7%

Set rate

+17%

Net sales per lead issued

−22%

Recruiting & training costs

Trusted by leading home service companies

Sales

Win more pool service contracts in the home

Every in-home pool service appointment is recorded and scored against your own process, every step linked to the moment it happened, visible without a ride-along.

Appointment · 1481 Maple Ct

90/100
Equipment inspection94
Findings & options88
Maintenance plan offer97
Close ask82

Missed step linked to 41:12 in the recording

Contact Center

Answer every lead. Book every appointment.

AI agents answer every pool service lead, including nights, weekends, and overflow, qualify the caller, and book directly into your calendar.

Answered & booked

Last 24 hours
7:08 AMGreen pool rescueBooked 10 AM
12:52 PMWeekly service signupBooked
6:03 PMHeater replacement quoteRouted to rep
9:28 PMLeak detection visitBooked Wed 8 AM

Leadership & Operations

See your whole revenue engine

A heat map of your whole pool service sales floor: who skips which step, which steps move close rate, and where coaching time should go.

Process adherence by rep

Step 1Step 2Step 3Step 4J. AlvarezM. ChenS. BrooksT. NguyenR. Patel

Steps: Equipment inspection · Findings & options · Maintenance plan offer · Close ask

FAQs

How quickly can we get started with Craft?

Most companies can be up and running with Craft in less than 24 hours. Our onboarding team will help you set up your account, configure your sales process, and train your team.

How does Craft's AI coaching work?

Craft uses advanced AI to analyze sales conversations in real-time. It identifies key moments, suggests talking points, provides real-time feedback, and gives you actionable insights to improve your sales process.

Do we need to change our CRM to use Craft?

No, Craft integrates with most popular CRMs including Salesforce, HubSpot, and others. We can also build custom integrations if needed.

How secure is our data with Craft?

Craft takes security seriously. We use enterprise-grade encryption, regular security audits, and comply with industry standards like SOC 2 to ensure your data is safe.

Is Craft suitable for both field sales and inside sales teams?

Yes, Craft is designed to work for both in-home sales teams and call centers. You can toggle between different modes depending on your needs.

Can Craft answer pool service calls and book appointments after hours?

Yes. Craft's AI voice and text agents answer pool service leads 24/7, including nights, weekends, and overflow. They qualify the caller, book directly into your CRM or field service software, and hand off to a human with full context when needed.

Does Craft coach contact center CSRs at pool service companies?

Yes. Craft scores 100% of your contact center's calls against your booking process, flags missed bookings and compliance gaps, and gives CSRs real-time guidance during the call, so more pool service leads become booked appointments.

How fast does Craft respond to new pool service leads?

Within moments of interest, 24/7. Craft's AI text and voice agents reply to form fills, missed calls, and web leads immediately, qualify the customer, and book the appointment before the lead moves on to a competitor.

Can Craft follow up on unsold pool service estimates?

Yes. Craft turns unsold estimates into closed deals: it uses the actual in-home conversation to run personalized follow-up by text, email, and outbound AI voice, scores every open estimate, and briefs your inside sales team on objections and pricing history before they call back.

Win pool service contracts on experience, not price

See how Craft answers every lead, coaches every conversation, and follows up on every estimate.