Why Choose Craft AI over Netic AI?
If you're a home services or home improvement enterprise, Craft is the better choice. We assign a dedicated AI engineer to every account who designs custom AI agents around your specific workflows. Our in-home sales context powers smarter estimate follow-ups. And our infrastructure is purpose-built for multi-location scale. This isn't generic AI—it's an AI growth engine built around how your business actually works.
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Generic AI vs. Your AI
Most AI CSR platforms offer the same generic solution to every business. Same scripts. Same limitations. Same one-size-fits-all approach. Craft is different. We assign a dedicated AI engineer to every enterprise account. They learn how your team works, what makes your business unique, and design custom AI agents around your specific workflows. When your AI follows up on an estimate, it knows what happened at the appointment. It references the specific conversation, the objections, the details that matter. That's not generic automation—that's an AI growth engine built around your business.
Craft
Best Choice
The AI growth engine built around how your business actually works
Human-like voice quality
In-home context powers smarter follow-ups
Dedicated AI engineer per account
Built for multi-location enterprises
Custom AI agents designed around your business
Enterprise pricing with dedicated support
Netic AI
24/7 AI CSR capabilities
Multi-language support
Basic speed to lead
No in-home sales context
One-size-fits-all approach
Generic AI—not customized to your business
Limited enterprise support
Per minute billing
Feature-by-Feature Comparison
| Feature | Craft | Netic AI |
|---|---|---|
24/7 AI Voice CSR | ||
Human-Like Voice Quality | ||
In-Home Sales Context | ||
Context-Aware Estimate Follow-Up | ||
Dedicated AI Engineer | ||
Multi-Location Operations | Purpose-built for enterprise scale | Limited |
Custom AI Agent Design | ||
CRM Integrations | 20+ (ServiceTitan, Housecall Pro, etc.) | Limited |
Advanced Objection Handling | ||
In-Home Sales Coaching | ||
Revenue Recovery AI Agents |
Key Differences
In-Home Context: Craft knows what happened at the appointment. When your AI follows up on an estimate, it references the specific conversation, concerns, and details from the in-home visit. Netic AI follows up blind.
Dedicated AI Engineer: Every Craft enterprise account gets a dedicated AI engineer who learns your business and designs custom AI agents around your workflows. Netic AI offers the same generic solution to everyone.
Enterprise-Ready: Craft is purpose-built for multi-location operations with the complexity, scale, and support enterprise businesses require. Netic AI wasn't designed for this.
Voice Quality: Craft sounds genuinely human—natural pauses, warmth, and conversation flow that customers can't distinguish from your best CSRs. Netic AI sounds noticeably robotic.
Shared Limitations
What Netic AI Are Missing
No In-Home Context
Netic AI can't access what happened at the appointment—so follow-ups are generic, not personalized to the customer's specific situation
One-Size-Fits-All
Netic AI offers the same generic AI to every business. No customization around your specific workflows, terminology, or processes
Limited Enterprise Support
No dedicated AI engineer. No custom agent design. No white-glove service for complex multi-location operations
Robotic Voice Quality
Customers can tell they're talking to AI—which undermines trust and reduces booking rates
AI Agents Designed Around Your Business
Every home services business is different. Different markets, different customers, different ways of working. That's why Craft assigns a dedicated AI engineer to every enterprise account. We listen to how your team actually works. Then we design AI agents around your business—not the other way around.
Why Choose Craft Instead:
In-Home Context Powers Smarter Follow-Ups
Your AI knows what the technician discussed, what objections came up, and what the customer cares about. Follow-ups aren't generic—they're personalized to close.
Dedicated AI Engineer
A real engineer who learns your business, designs custom AI agents, and continuously optimizes based on your results. Not a chatbot—a partner.
Built for Multi-Location Scale
Purpose-built infrastructure for enterprise operations. Consistent performance across every location with centralized visibility and control.
Custom AI Agents, Not Generic Bots
We don't force your business into our software. We design AI agents around your workflows, your terminology, and the way your team actually works.
Voice Quality That Builds Trust
Customers can't tell they're talking to AI. Natural speech patterns, realistic pauses, genuine warmth—every call protects your reputation.
Complete Revenue Engine
Not just answering calls—recovering revenue. In-home coaching, context-aware follow-ups, and AI agents that turn missed opportunities into closed deals.
Complete Comparison: Craft vs Netic AI
| Feature | Craft | Netic AI |
|---|---|---|
24/7 AI Voice CSR | ||
Human-Like Voice Quality | ||
In-Home Sales Context | ||
Context-Aware Estimate Follow-Up | ||
Dedicated AI Engineer | ||
Multi-Location Enterprise Support | ||
Custom AI Agent Design | ||
CRM Integrations | 20+ Home Services CRMs | Limited |
Revenue Recovery AI Agents |
Ready to Capture More Revenue?
Join hundreds of home services companies using Craft to book more jobs and close more sales.
Schedule Your Demo
The Difference Between AI That Answers and AI That Grows
Any AI can answer a phone. The question is: what happens next?
With Netic AI, you get a generic voice bot. It doesn't know what happened at the appointment. It doesn't understand your specific workflows. It treats every business the same.
With Craft, you get an AI growth engine designed around your business. In-home context powers smarter follow-ups. A dedicated AI engineer designs custom agents around your workflows. Multi-location infrastructure scales with your enterprise.
The result? Higher booking rates. Better close rates on estimates. Revenue you're currently leaving on the table.
Enterprise home services companies don't need another generic AI. They need an AI growth engine built around how they actually work.