Close Every
Unsold Estimate.
Your follow-up team gets full context from every in-home conversation—objections, pricing, buying signals, decision-maker dynamics. Like they were in the room.

Trusted by leading home services companies
Every unsold estimate is money you already spent.
By the time a customer says "let me think about it," you've invested $400-600 in that opportunity. When your follow-up team calls without context, they're throwing darts blindfolded. The conversation goes nowhere. The estimate dies.
Everything your follow-up team needs to close.
No more generic check-in calls. Your team knows exactly what was discussed and where to pick up.
Full Transcript & AI Summary
Every word from the in-home conversation, instantly searchable and summarized for quick review.
Objections & Concerns Raised
Know exactly what held them back—financing worries, timing concerns, spouse hesitation—before you pick up the phone.
Pricing & Options Discussed
See which options they liked, what the final quote was, and where the price conversation landed.
Hot Lead Rating & Buying Signals
AI scores each estimate so your team prioritizes the hottest opportunities first.
Decision-Maker Dynamics
Understand who was in the room, who makes decisions, and what their 'why' is.
AI Close Strategy
Get specific recommendations on how to close this customer based on everything discussed in the home.

Express Home Services
Flooring & Home Improvement
It's a game-changer for our inside sales team. Before, it was like trying to find a needle in a haystack of needles— now they're no longer flying blind. They've got all the information they need to close that customer, and it actually tells them how to close it.
Jonathan Rodriguez
Chief Revenue Officer, Express Home Services
100%
Conversation context captured
Zero
Guesswork for rehash team
From in-home visit to intelligent follow-up
Three steps. Zero context lost.
Capture Every Conversation
Your reps use Craft during in-home appointments. Zero workflow disruption—just hit record.
AI Analyzes & Summarizes
Craft extracts objections, pricing, buying signals, and creates a follow-up-ready summary within minutes.
Follow-Up Team Closes
Your inside sales team calls armed with everything they need. No more flying blind.
Results from teams using Craft for estimate follow-up
Real numbers from real home services companies.
Frequently Asked Questions
We integrate with ServiceTitan, Salesforce, and other leading platforms



























