AI-Powered Recording for Windows & Doors

AI Sales Recorder for Windows & Doors.
Record Every In-Home Presentation.

Your reps run $15K-$30K in-home presentations. You can ride along on 2 per week. Craft records every single one, coaches reps on one-call-close techniques in real-time, and follows up on every “we need to think about it.”

+36%

One-Call-Close Rate Lift

100%

Demo Visibility

50%

Faster Rep Ramp

How It Works

1

Record

Rep opens the app. Recording starts automatically at the appointment. Captures the full presentation — energy audit, demo, pricing, close.

2

Analyze

AI transcribes instantly, scores against your one-call-close process, and identifies key moments — financing timing, competitor mentions, buying signals.

3

Coach

Reps get real-time coaching during presentations. Managers see full recordings, scores, and coaching recommendations after.

Built for Window & Door Sales Teams

Craft doesn't just record — it coaches reps on one-call-close techniques, scores demo quality, and follows up on unsold presentations.

One-Call-Close Scoring

Score every in-home presentation against your complete process — energy audit, product demo, pricing reveal, and financing. See which steps correlate to same-day closes on $10K-$30K+ jobs.

Financing Presentation Coaching

Real-time coaching ensures every rep presents financing at the right moment. Craft detected that top performers present financing 40% earlier than average reps.

Competitive Comparison Handling

When homeowners mention Pella, Andersen, or Marvin, Craft prompts your rep with specific differentiation points and competitive responses in real-time.

Demo Quality Scoring

Score every presentation — thermal camera demo, sound test, material comparison, warranty explanation. See which demo steps drive closes and which get skipped.

Unsold Presentation Follow-Up

When a homeowner needs to 'think about it,' AI follows up with personalized context — specific windows discussed, concerns raised, financing options reviewed.

i360 & LeadPerfection Integration

Native integration with i360, LeadPerfection, Salesforce, and other window company CRMs. Recordings and scores sync automatically.

“Our one-call-close rate went from 28% to 38% in 60 days. Craft caught that our reps were presenting financing too late — the AI now prompts them at the right moment.”

Brian Walsh

VP of Sales, Premier Windows & Doors

Integrates with Your CRM

We integrate with ServiceTitan, Salesforce, and other leading platforms

ServiceTitan logo
Salesforce logo
i360 logo
AccuLynx logo
Jobber logo
RingCentral logo
HubSpot logo
JobNimbus logo
ServiceTitan logo
Salesforce logo
i360 logo
AccuLynx logo
Jobber logo
RingCentral logo
HubSpot logo
JobNimbus logo

Frequently Asked Questions

Frequently Asked Questions

Craft records every in-home presentation and coaches reps in real-time through your complete sales process — energy audit, demo, pricing, financing. The AI prompts reps on timing, objection handling, and closing techniques to maximize same-day close rates.
Yes. Craft analyzed thousands of window sales conversations and found that top performers present financing 40% earlier in the presentation. The AI now coaches every rep to introduce financing at the optimal moment.
When a homeowner brings up Pella, Andersen, Marvin, or any competitor you configure, Craft delivers real-time competitive responses — specific differentiation points, value framing, and material comparisons your rep can use immediately.
Yes. Craft integrates natively with i360 (Improveit360), LeadPerfection, Salesforce, HubSpot, MarketSharp, and other CRMs used by window and door companies.
When a homeowner doesn't buy same-day, Craft's AI follows up using context from the actual presentation — the specific windows discussed, concerns they raised, financing options reviewed. It's personalized follow-up, not a generic template.
Most window and door teams are recording within 24 hours. Download the app, configure your one-call-close scorecard, and you're live. No complex IT setup required.

Close More Windows & Doors

Stop guessing what happens in the home. Record every presentation, coach every rep on one-call-close techniques, and recover every unsold estimate.