AI Sales Recorder for Windows & Doors.
Record Every In-Home Presentation.
Your reps run $15K-$30K in-home presentations. You can ride along on 2 per week. Craft records every single one, coaches reps on one-call-close techniques in real-time, and follows up on every “we need to think about it.”
+36%
One-Call-Close Rate Lift
100%
Demo Visibility
50%
Faster Rep Ramp
How It Works
Record
Rep opens the app. Recording starts automatically at the appointment. Captures the full presentation — energy audit, demo, pricing, close.
Analyze
AI transcribes instantly, scores against your one-call-close process, and identifies key moments — financing timing, competitor mentions, buying signals.
Coach
Reps get real-time coaching during presentations. Managers see full recordings, scores, and coaching recommendations after.
Built for Window & Door Sales Teams
Craft doesn't just record — it coaches reps on one-call-close techniques, scores demo quality, and follows up on unsold presentations.
One-Call-Close Scoring
Score every in-home presentation against your complete process — energy audit, product demo, pricing reveal, and financing. See which steps correlate to same-day closes on $10K-$30K+ jobs.
Financing Presentation Coaching
Real-time coaching ensures every rep presents financing at the right moment. Craft detected that top performers present financing 40% earlier than average reps.
Competitive Comparison Handling
When homeowners mention Pella, Andersen, or Marvin, Craft prompts your rep with specific differentiation points and competitive responses in real-time.
Demo Quality Scoring
Score every presentation — thermal camera demo, sound test, material comparison, warranty explanation. See which demo steps drive closes and which get skipped.
Unsold Presentation Follow-Up
When a homeowner needs to 'think about it,' AI follows up with personalized context — specific windows discussed, concerns raised, financing options reviewed.
i360 & LeadPerfection Integration
Native integration with i360, LeadPerfection, Salesforce, and other window company CRMs. Recordings and scores sync automatically.
Integrates with Your CRM
We integrate with ServiceTitan, Salesforce, and other leading platforms
















Frequently Asked Questions
FAQs
Close More Windows & Doors
Stop guessing what happens in the home. Record every presentation, coach every rep on one-call-close techniques, and recover every unsold estimate.