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September 15, 2026

Craft customers grow revenue 2.8x faster than the average home improvement business

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The revenue growth differenceTwo architectural columns compare median revenue growth: 10.3% for the Qualified Remodeler Top 500 and 29.3% for Craft customers, approximately 2.8 times as much. The columns share a baseline and scale.10.3%29.3%QR Top 500Craft customers

Home improvement businesses using Craft recorded 29.3% median revenue growth, 2.8 times the 10.3% median growth of the full Qualified Remodeler Top 500. The average U.S. business grew about 5%.

Median revenue growth

Growth across comparable revenue periods

Average U.S. business

QR Top 500

Craft customers

Sources: Craft customer revenue data, the Qualified Remodeler Top 500, and the Federal Reserve Bank of Atlanta.

A useful comparison

Growth is hard-won in home improvement. Lead costs are high, homeowners have more choices, and strong operators need to find more value in every customer conversation.

The comparison puts Craft customers alongside two clear benchmarks: the nation's largest remodeling businesses and the broader U.S. business economy. Across available revenue comparisons, Craft customers grew faster than both.

These figures come from an analysis of monthly booked revenue shared with Craft through connected CRMs. For each business, we compared median monthly revenue across its longest matched complete periods after CRM connection. The result shown is the median growth rate across those businesses.

The Top 500 benchmark is Qualified Remodeler's reported median growth among firms with comparable 2024 and 2025 revenue. The U.S. baseline comes from the Federal Reserve Bank of Atlanta's Survey of Business Uncertainty.

GroupMedian revenue growth
Average U.S. business~5%
Qualified Remodeler Top 50010.3%
Craft customers29.3%

This comparison is descriptive. Revenue growth has many inputs, and the analysis does not claim that Craft alone caused the difference. It shows a clear pattern: businesses using Craft are growing faster than both benchmarks.

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