2026Craft vs Revin
The booked call is the start of the sale, not the end of it.
Revin builds voice, SMS, and email agents for HVAC, plumbing, and electrical companies that answer and book the call.
Craft is the one AI partner for home improvement and roofing, with agents that learn across the contact center, the home, and the customer lifecycle.
Why teams choose Craft over Revin.
Answering the phone is where the work starts. Craft is one AI partner for the whole customer journey.
One system, the whole revenue cycle.
Answer and book the call, assist and score the agents, coach the in-home sale, score and assign the lead, follow up after the sale. Revin ends at the booked call.
Built only for home improvement.
Windows and doors, bath and kitchen, siding, flooring, roofing. Revin focuses on HVAC, plumbing, and electrical.
Coaches the humans, too.
Live agent assist and QA on 100% of agent calls, plus real-time coaching in the home. Both put a forward-deployed engineer on site.
When to choose Revin
Revin
You run an HVAC, plumbing, or electrical business and want voice, SMS, and email agents built on your own call recordings that answer, route, and book the job, with the rest of the sale handled by your own team.
When to choose Craft
Craft
You sell windows and doors, baths and kitchens, siding, flooring, or roofing and want a system built only for home improvement that runs the call, the home, and the customer after the sale together: the lead answered and booked, agents assisted and scored, the in-home appointment coached, and the customer followed up after the sale.
How Craft and Revin compare
Both are real AI agent platforms for the trades, both answer around the clock, and both put an engineer on site to tune the agent on your own calls. This is where they overlap, and where the difference changes what you get.
How the agent is built
- Craft
- A forward-deployed engineer builds and tunes it on your own call recordings.
- Revin
- The same model: a dedicated engineer builds the agent from your call history.
Answering and booking
- Craft
- 24/7 across voice, SMS, and email, under 30 seconds to the lead.
- Revin
- Comparable: 24/7 across voice, SMS, and email, with capacity-aware booking.
CRM coverage
- Craft
- 20+ home improvement CRMs, booked and written back during the call.
- Revin
- ServiceTitan, AccuLynx, LeadPerfection, and Builder Prime.
Your human agents
- Craft
- Live assist while the caller is on the line, and QA on every agent call.
- Revin
- Not part of the product. The AI agents take calls rather than coach your team.
The in-home appointment
- Craft
- Recorded and coached in real time, including the mid-appointment checkpoint.
- Revin
- Out of scope. The work ends when the appointment is booked.
Unsold estimates
- Craft
- Follow-up by email, text, and voice, written from what was said in the home.
- Revin
- Rehash campaigns written back into your CRM, built from call data.
Revenue cycle covered
- Craft
- The call, the contact center, the in-home sale, and the customer after it.
- Revin
- The call, end to end, and the rehash that follows it.
Vertical focus
- Craft
- Home improvement and roofing only.
- Revin
- HVAC, plumbing, and electrical, with roofing and remodeling named too.
Pricing model
- Craft
- Starts at $999 per month, usage-based.
- Revin
- Not published. Quoted per account, with contracted engineering hours.
Best for
- Craft
- Home improvement teams who want one system from the first call to the signed job.
- Revin
- Mechanical trades who want the phone answered and the job booked, and run the rest themselves.
Sources: Revin website and public materials, September 2026. Contact us for corrections.
FAQs
Both build voice, SMS, and email agents and put a forward-deployed engineer on site. Revin focuses on HVAC, plumbing, and electrical, and its agents stop at the booked call. Craft is built only for home improvement and runs the full revenue cycle on one system: AI agents that answer and book the call, live agent assist and QA for contact center agents, in-home recording and coaching, lead scoring and rep assignment, and follow-up with the customer after the sale.
Revin names roofing and remodeling and reports that its SMS agents book 34% of ImproveIt Home Remodeling's appointments. Its core focus is the mechanical trades. Craft is built only for home improvement and roofing. A roofing customer closed $2.1M in revenue in its first 90 days on the agent.
Revin does not publish pricing. It quotes per account and pairs every customer with a dedicated engineer on contracted hours. Craft starts at $999 per month, usage-based, with a forward-deployed engineer on site.
For windows and doors, bath and kitchen, siding, flooring, and roofing teams, yes. You get one AI partner across the full customer journey, with a forward-deployed engineer and agents that keep learning from every call and every visit. See Revin alternatives.