For Contact Center Leaders

Real-Time Agent Assist
Built for Home Services

Your agents handle hundreds of calls a day. You can listen to maybe 5. Craft's AI listens to every single one — coaching agents in real-time, scoring 100% of calls, and showing you what's really happening on the phones.

100%

Calls Scored

+15pts

Booking Rate Lift

70%

QA Cost Reduction

Agent Assist That Goes Beyond the Call Center

Most agent assist tools coach your CSRs — then go dark. They don't know what happens at the appointment. They can't tell you why a booked lead didn't close. They can't follow up with context. Craft is the only platform that coaches agents on the phone and reps in the home — giving you full-cycle visibility for the first time.

What You Get

Live Coaching Prompts

AI listens to every call and delivers real-time prompts: objection responses, qualification checklist reminders, pricing guidance, and booking techniques — exactly when the agent needs them.

Smart Checklists

Dynamic checklists that auto-check items as agents cover them. Visual indicators show what's been addressed and what's still needed — so nothing gets missed.

Automated QA on 100% of Calls

Stop random-sampling 5 calls per agent per week. Craft scores every single call against your custom scorecard automatically. See real performance, not a guess.

Supervisor Alerts & Live Listen

Get alerts when agents hit key moments — difficult objections, compliance issues, or coaching opportunities. Jump into live listening with one click.

Real Booking Rate Visibility

Most contact center managers think their booking rate is 80%. It's usually 15 points lower. Craft shows you the real number — and coaches agents to close the gap.

New Agent Onboarding

New agents follow your proven call flow from day one with AI guiding every step. Reduce ramp time from months to weeks.

Plus: Field Sales Coaching

Only Craft extends agent assist beyond the call center — into the home. Record and coach field reps during in-home appointments with the same AI platform.

Plus: Unsold Estimate Follow-Up

When the field rep doesn't close, Craft's AI follows up using context from both the call center booking AND the in-home conversation. Full-cycle intelligence.

“We thought our booking rate was 80%. Craft showed us it was 65%. Within 6 weeks of real-time coaching, we closed the gap — and then some. Our CSRs are booking more appointments than ever.”

Contact Center Director

$50M+ Home Improvement Company

Works With Your Existing Stack

We integrate with ServiceTitan, Salesforce, and other leading platforms

ServiceTitan logo
Salesforce logo
i360 logo
AccuLynx logo
Jobber logo
RingCentral logo
HubSpot logo
JobNimbus logo
ServiceTitan logo
Salesforce logo
i360 logo
AccuLynx logo
Jobber logo
RingCentral logo
HubSpot logo
JobNimbus logo

Frequently Asked Questions

Frequently Asked Questions

Both coach agents in real-time during calls. The difference: Craft also coaches your field sales reps during in-home appointments and follows up on unsold estimates with conversation intelligence. Balto stops at the call center — Craft covers the full revenue cycle.
Yes. Craft works with any phone system — no specific softphone required. Unlike some agent assist tools that only work with desktop softphones, Craft also works on mobile devices for field sales.
Craft listens to calls in real-time using AI. As the conversation progresses, it delivers coaching prompts directly to the agent: objection responses, checklist reminders, pricing guidance, and booking techniques. Agents see the prompts on their screen as the call happens.
Yes. Supervisors can listen to any active call, see the AI's coaching prompts, and send direct messages to agents during conversations. Plus, you get automatic alerts for key moments.
ServiceTitan, i360, Salesforce, HubSpot, AccuLynx, LeadPerfection, and more. Call data, recordings, and scores sync automatically.
Most contact centers are live within a week. Configure your scorecard and coaching prompts, connect your phone system, and agents start getting real-time assistance immediately.

See Real-Time Agent Assist in Action

Coach every agent on every call. Score 100% of conversations. See what's really happening on your phones.