Craft is the best Rilla alternative for field sales teams

Rilla records field sales calls. But if you need call center coaching, real-time AI, inside sales follow-up, or an AI CSR — you need a full platform. Here's how the alternatives compare.

AI agents answer and book 90%+ of calls, 24/7
Real-time coaching on every call and in-home appointment
Customers are seeing about a 31% lift in sales

Or call (929) 309-1787

Looking for a Rilla alternative?

Craft is one of the leading Rilla alternatives for field sales organizations in home improvement, built for teams that want the rep guided while the appointment is still happening.

AI call recordingIn-the-moment rep coachingCustom scorecardsSales analyticsContact center coachingEstimate follow-up

Trusted by leading home services companies

Why Choose Craft Over Rilla?

Craft is the Rilla alternative that covers the full revenue cycle: real-time in-home coaching, contact center coaching, AI voice agents, and unsold estimate follow-up built from the appointment. Every other alternative stops at field recording or stops at the phone. If you want one platform from first call to closed job, the comparison ends quickly.

Feature-by-Feature Comparison

Feature	Craft	Rilla
In-Home Sales Recording Both Craft and Rilla record in-home sales conversations. Craft adds real-time coaching during the appointment.
Real-Time AI Coaching Craft pioneered real-time coaching for home services. Rilla recently added it — Craft has years of refinement.		Just added
Call Center Coaching & QA Craft coaches CSRs and automates QA on 100% of calls. Rilla doesn't touch your call center.		—
Inside Sales / Estimate Follow-Up Context-aware follow-up on unsold estimates using appointment intelligence. Rilla has no follow-up capability.		—
AI Voice Agent (AI CSR) 24/7 AI call answering and appointment booking. Not available from Rilla.		—
Speed to Lead Multi-modal AI agent handles inbound leads via SMS, webchat, forms, and voice. Rilla has no lead capture.		—
ServiceTitan / i360 Integration Both integrate with major home services CRMs.
Processing Speed Craft provides instant feedback. Rilla takes 10-15+ minutes to process recordings.	Instant	10-15 min+
Pricing	Fair & scalable with your team	$4,000+/user/year

Sources: Rilla website and public materials, July 2026. Contact us for corrections.

Wilson

Heating, Cooling, Plumbing & Electrical

Switched from Rilla • 31.4% revenue increase

"We've used other tools before. Techs didn't use them, and we even had a few quit. Craft's real-time AI flipped the script. Techs are hyped. And before we could finish onboarding one team, the others were already asking to go next."

Paul Gryniuk

VP of Sales, Wilson

31.4%

Revenue increase per opportunity

Real-time

AI coaching during calls

Read the full case study

See Why Teams Switch to Craft

Join hundreds of home services companies using Craft to book more jobs and close more sales.